Topic outline

  • Advertisement Management

    Total Slides: 95

    What You Get
    View the Course Module(s) Online.
    Download Powerpoint Presentation for the Complete Course.
    Assess Your Learning Progress with MSG Quizzes.
  • Course Area

    Course Objectives
    Describe in brief the history of Advertising
    Explain what is Advertising Management
    Describe the Advertising Management Process
    Describe the various media options
    Differentiate between Left – Right Brain Ads
    Explain the Persuasion Process of Advertising
    Explain the various Strategies for Demand Generation
    Describe the Types of Advertising
    Explain what is Global Advertising
    Explain what is Relationship Marketing
    • Course Completion Certificate
      Not available until you achieve a required score in Knowledge. Not available until you achieve a required score in Application.
    • Course Discussion