Topic outline

  • Centralization and Decentralization

    Total Slides: 53

    What You Get
    View the Course Module(s) Online.
    Download Powerpoint Presentation for the Complete Course.
    Assess Your Learning Progress with MSG Quizzes.
  • Course Area

    Course Objectives
    What is Centralization ?
    Decentralization and performance evaluation
    Distinction between delegation and decentralization
    Advantages of centralization and decentralization
    Factors determining the extent of centralization
    Types of decentralization
    Prerequisites of decentralization
    Marketing decision to decentralize
    Case study: Ford’s Global strategy
    • Course Completion Certificate
      Not available until you achieve a required score in Knowledge. Not available until you achieve a required score in Application.
    • Course Discussion