Debt Funding in Sports Franchises
Sporting franchises are also business organizations that operate just like other business entities. Therefore, just like other business entities sports franchises also require debt in order to fund their business. There have been various institutions such as banks and private equity firms that can provide these required loans to sporting franchises. Prima facie, it may […]
Sources of Revenue: Broadcasting Rights
The consistent generation of revenue is important for the success of any sports league. If the organizers of any of these leagues have to spend a large amount of time and resources to collect revenues, then they will not be able to focus on organizing the game. This is where the broadcasting rights come into […]
Disadvantages of Non-Interest Income
In the previous article, we learned about the non-interest income at various commercial banks. We have also understood what these sources of non-interest income are and why they are preferred by many banks. It is true that there are several advantages to having sources of non-interest income. However, it is equally true that advantages are […]
Common Stock Valuation: The Two Approaches
Ever since the inception of corporation as a separate legal entity, the common stock has become one of the most important financial instruments in the world today. When people commonly refer to the “market”, they are usually referring to the stock market. For laymen, investing is synonymous with stocks. Yet the average person does not […]
Seed Funding – Introduction
Creating a successful startup business can be a daunting task. This is because a startup business needs a viable idea as well as significant funding in order to be able to grow into a successful business. Now, viable business ideas often come to people who are deeply engaged with the work in their day-to-day life. […]
In the past module, we concentrated on calculating the returns part of the project. All our articles were focused on calculating cash flows and we saw the various special cases that arise while determining cash flows and determined how we must deal with them. This module is all about the other component i.e. risk. The cash flows are nominal figures. To determine the true value of the project, we need to find out an appropriate discount rate for our project. This article is a primer in this regard. It will clear out the first and the most prevalent confusion pertaining to discount rates.
Let’s say that we have a company “A”. At the present moment, the cost of capital for company A, with its existing projects is 12%. Company A is planning to undertake a new project. The cash flows have been determined. It is now time to discount them. What do you think? Would using a 12% discount rate be appropriate?
The answer is that it is not appropriate and here is the reason why:
A company’s risk is measured by the rate at which its cash flows are being discounted currently by the market. This is the company’s cost of capital. The important thing to realize is that this cost reflects the riskiness of the projects that have been undertaken by the company in the past. So, if company A currently has 6 projects running, this discount rate of 12% is a measure of the riskiness of those 6 projects.
Project risk, on the other hand, is independent of company’s risk. It doesn’t really matter if Company A has a 12% discount rate. If the new project is considerably more risky than the past projects undertaken by A then the discount rate must reflect this additional risk. The project needs to be evaluated on its own merits. The discount factor must determine the riskiness of a probable future course of action rather than that of past actions.
What Happens if We Use The 12% Discount Rate?
The general tendency is to use the past discount rate for selecting future projects. However, this is an error and could lead to at least two big consequences for the company, if not more. The two mistakes are:
The bottom line therefore is that the discount rate used must represent the risk of the project and not that of the company. This distinction is very subtle but very important.
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