Before understanding the concept of retail, let us first go through few terminologies. Market – Any system or place where...
Read moreRetailing refers to a process where the retailer sells the goods directly to the end-user for his own consumption in...
Read moreRetailing is defined as the process of selling merchandise to the consumers for their end use in small quantities. The...
Read moreThe sale of goods from fixed points (malls, department stores, supermarkets and so on) to the consumer in small quantities...
Read moreMerchandising Retail Merchandising refers to the various activities which contribute to the sale of products to the consumers for their...
Read moreRetailing refers to the concept of selling merchandise in small quantities to the consumers for their end use. According to...
Read moreThe art of increasing the sale of products by effectively and sensibly displaying them at the retail outlet is called...
Read moreWhat is Management? Management refers to the process of bringing people together on a common platform and make them work...
Read moreIn the fast changing globalized and a technology-driven business world, Retail industry over last few decades has witnessed a sea...
Read moreRetail Formats can be classified into the following categories: Store Based: Store based formats can be further classified into two...
Read moreDifference between Product and Service Retailing Products are tangible in nature, whereas services are intangible in nature. Hence, various aspects...
Read moreThe mechanism of selling merchandise in small quantities from a fixed location directly to the individuals for their end use...
Read moreThe mechanism of selling products in small quantities from fixed locations to the customers for their end use is called...
Read morePromoting a brand is more important than opening a store. It is essential to create brand awareness for the customers...
Read moreStore Atmosphere The store must offer a positive ambience to the customers for them to enjoy their shopping and leave...
Read moreOpening a retail store is no joke and requires meticulous planning and detailed knowledge. Location Make sure your store is...
Read moreWhat is a Signage? Any visual representation which gives information to the customers about a store, any office, building, street,...
Read moreWhat is Retailing? The sale of products to the customers from a fixed location (malls, department stores, super markets and...
Read moreThere are several factors which affect the buying decision of the customers. Let us go through them one by one:...
Read moreOpening a retail store is no joke. It demands dedication, detailed study and meticulous planning. An individual must do his...
Read moreRetail Store A fixed set up or location offering merchandise in small quantities to the consumers for their end-use is...
Read moreVisual Merchandising plays an important role in increasing the sales of any retail store. The presentation and display of the...
Read moreHow do you think buildings are constructed? With the help of architectural drawings. An architectural drawing creates a rough print...
Read moreWhat is Inventory Management? Inventory refers to the goods stocked for future use. Every retail chain has its own warehouse...
Read moreWith revolutionary changes taking place in the worldwide economy and the growing importance of 24/7 operation of the business, the...
Read moreThe retailer acts as a link between the customer and the marketer, who is responsible for selling the ultimate products...
Read moreFood Retailing in India is witnessing a progressive change with the emergence of the hypermarkets/supermarkets and rapid expansion of organized...
Read moreMichael Porter’s Five Forces Model helps in the determination of the industry attractiveness and in analyzing the prospects of growth...
Read moreFor understanding the buying behaviour of the customers in retail stores it is very important to analyze the customer psychology,...
Read moreUsing the PESTEL Framework to Analyze the Transforming the Indian Retail Industry We explore the Political, Economic, Social, Technological, Environmental,...
Read moreThe word shopping mall brings to mind certain specific kinds of images. For instance, as soon as the word mall...
Read moreThe business of retail has always been evolving with technology. Companies which have been at the helm of technology have...
Read moreDiscounting merchandise to increase sales has always been an important strategy used by the retail sector. However, in the past...
Read moreThere are several credit products which are being sold to the modern consumer. There are mortgages, car loans, education loans,...
Read moreOnline retailing has now become a part of our everyday lives. Companies like Amazon have swooped in from nowhere and...
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