Current Employment Trends and Their Implications for Business, Society, and Individuals
February 12, 2025
The Fragmentation of the Consumer Segments and the Rise of Hyper Personalization We live in the Age of Fragmentation where consumer markets are so niche and granular that conventional marketing strategies are ineffective. Everywhere we look around us, we find that consumer markets are no longer monoliths or can be classified into broad Demographic, Regional, […]
For the organization to perform better it is important that the employees are comfortable with each other, share a good rapport and work in close coordination towards a common objective. People feel responsible and motivated to do good work and enjoy their work rather than taking it as a burden. It is important that the […]
Following are the main limitations of Marketing Research: Marketing Research (MR) is not an exact science though it uses the techniques of science. Thus, the results and conclusions drawn upon by using MR are not very accurate. The results of Marketing Research (MR) are very vague as MR is carried out on consumers, suppliers, intermediaries, […]
The retail industry has undergone a lot of changes in the recent past. Each of these changes have been strategic in nature. As a result, their impact has been more or less permanent. This impact can be seen and felt in many ways across the entire retail organization. One of the ways in which this […]
The reinsurance industry has several complicated terminologies which are routinely used. This is because there are several concepts in the reinsurance industry that are different from the general insurance industry. The concept of fronting is one such concept. Fronting can be confusing to a layperson. This is because it is a complex arrangement. However, it […]
In the previous article, we talked about what is group discussion, the basics and how is it different from a debate. In this article we are going to cover a number of subjects including why a Group discussion is being conducted, the areas of evaluation during a selection GD and some more points:
We all know that recruitment process nowadays is not a cake walk process. It is complex than it used to be in earlier times. Gone are those days, when only basis mark sheets and degree one used to grab a job. Now selection in a company or even in a management college depends on how you perform during your Group Discussion and Personal Interview.
While watching many reality shows, singing or dancing contests on television, we get to see that the judges evaluate the candidates’ skills, not only basis their singing or dancing skill, but an ‘x’ factor is also important. Now, what is this ‘X’ factor? This X factor is determined through the group discussions. Hence GD plays an important part in letting the recruiters know, identify and acknowledge your skills other than your educational degrees.
Group Discussion serves several purposes:
The group discussion is a two-way helpful process. A candidate who goes through the process gains clarity of his/her own thoughts, views and opinion. He/She learns how to evolve thinking and come to a solution or conclusion for a certain topic. And on recruiter’s part, it is helpful as they evaluate a candidate’s soft skills through Group discussion.
This also allows people to walk around a concept in greater detail and learn the topic in depth. This practice is also being applied during campus interviews and selection process. A group discussion among students is being organized to see and evaluate their thinking skills, listening abilities and how they are communicating their thoughts. One should learn to control the conversation through listening attentively and then having the perseverance to mould it towards his/her own direction.
Though a group discussion, many things for a particular candidate can be assessed, such as his/her mental capacity to think, his creative bent of mind, Analytical abilities, comprehending a subject and then speaking on it, awareness, attitude, and energy levels. Some of them are detailed below:
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