Customer Relationship Management – Meaning, Need and Steps in CRM
February 12, 2025
In recent years, CSR or Corporate Social Responsibility has become the latest buzzword among the companies. This refers to the practice of the corporates in “giving back” to society in the form of programs that benefit the less privileged members of society. They can take the form of outreach programs that adopt schools; communities etc […]
Customer retention is a crucial factor for organizational success in business. Many companies have misconceptions about customer retention in regard to assessing customer satisfaction in order to enhance business. Following are the most prominent myths in business world today. An organization should endeavor a perfect 100 % customer retention: The philosophy that an organization should […]
We are all familiar with the online buying on the internet. In fact with most people in developed countries, ordering groceries, online shopping as well as payment of utility bills and online banking has become a part of life. Internet we can say is a virtual global market. There are several types of businesses that […]
Success of Business Managers and Marketing Managers depends largely upon short term goal of achieving targeted sales as well as focusing continually on long term strategies to grow and retain the leadership in the market. Becoming a brand leader and continuing to retain the leadership calls for the Organization to continually be in touch with […]
Affiliate marketing has been around for a couple of decades now. Obviously the industry has grown as incumbents have started utilizing newer techniques to perform better. Over a period of time, a whole ecosystem of affiliates has evolved. Affiliate marketing, now is no longer a simple choice. Instead, it is a complex business wherein companies […]
Sales management helps in the achievement of sales targets within defined deadlines through effective planning and budgeting.
Through effective sales management, individuals generate revenues and earn profits for the organization.
It is essential for the sales professionals to understand the value of time. One must fulfill commitments and there should be no turn backs in the same.
Time management and Planning play an important role in Sales Management:
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